My approach is a simple one.
Engage, Inspire, Collaborate, Advocate.
Engage your audience. Hook them with something of immediate relevance and resonance.
Inspire them. Once engaged, you have receptive minds just waiting to be inspired. Don't disappoint them.
Collaborate. Once you have reached them, and inspired them, and, along the way, educated them, have them think about how they can involve others. Power in numbers. The joy of humanity is interaction with each other--help your audience see that.
Advocate: the "Holy Grail" for a writer or speaker. Helping your audience understand the gravity and importance of your message, equipping them with the core details, and, hopefully, transforming them into advocates to spread your message to everyone they meet.
I would be honored to work with you to do just that. Contact me.
See some examples of my writing by clicking on the links below.